Talk to ViVV Labs.
Apply for cohort access. ViVV Labs is an Autonomous Media Agency running paid media across Meta, Google and TikTok with senior strategic oversight.
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Contact Information
Our Locations
New York
London
Email Us
General Inquiries: info@vivvlabs.com
Support: support@vivvlabs.com
Common Questions
Answers to the most common questions about the ViVV platform, architecture and access.
| Dimension | Legacy Stack | ViVV |
|---|---|---|
| Technology | Off-the-shelf tools, manual configuration | Marketing operating system, proven playbooks |
| Architecture | Siloed platforms, no shared state | The system, operating system, continuous learning |
| Learning | Resets with every campaign | Compounding learning across all deployments |
| Execution | Human-paced, batch updates | Autonomous, real-time, cross-platform |
| Oversight | Opaque reporting, delayed feedback | Full audit trail, expert-guided deployment |
What is ViVV?
An Autonomous Media Agency built on 30+ years of combined marketing expertise. The Glass Box Autonomous Engine executes across Meta, Google and TikTok under continuous senior strategic oversight.
- The system handles creative, bidding, audience and attribution.
- The operating system coordinates everything, resolves conflicts and allocates budget.
- Live deployment across Meta, TikTok, Google, LinkedIn and more.
- Continuous architecture where every action feeds back into the system.
ViVV is infrastructure, not a dashboard.
How does the operating system work?
ViVV uses proven playbooks where the system handles domain-specific tasks, coordinated by the operating system that allocates budget, resolves conflicts and drives compounding learning across every channel.
- The system operates autonomously within each domain: creative, bidding, audience, attribution.
- The operating system sets priorities, arbitrates across domains and reallocates spend in real time.
- Compounding learning means every deployment improves the next. Models do not reset.
- All decisions are logged and auditable. No opacity.
Proven playbooks replace manual campaign management with autonomous execution.
What platforms are supported?
ViVV is live across Meta, TikTok, Google, LinkedIn and more. The system manages cross-platform execution and attribution continuously.
- Meta, including Facebook and Instagram ad surfaces.
- TikTok, including TikTok Shop.
- Google, including Search and Display.
- YouTube, including video and Shorts.
Cross-platform attribution is native, not bolted on.
Is my data safe?
Yes. ViVV connects via read-only API access. All data is encrypted in transit and at rest. You retain full ownership and control of your accounts at all times.
- Read-only API access means ViVV cannot make unauthorized changes to your accounts.
- Your billing information is never accessible to the platform.
- All data is encrypted using industry-standard protocols.
- You can revoke access at any time with one click.
Your accounts remain yours. ViVV operates as a controlled, auditable layer on top.
How do I get access?
Apply for cohort access through this page. Our team will review your application and schedule an onboarding call.
- Submit a request through the form on this page.
- Our team reviews your application and current platform setup.
- If approved, we schedule a walkthrough of the architecture and onboarding process.
- Deployment follows shortly after account connection.
Access is currently managed to ensure deployment quality.
What results has ViVV delivered?
ViVV has driven measurable results in live deployments: 25,000 to 1.4 million YouTube followers and a 40% CPA reduction on TikTok Shop.
- Grew a YouTube channel from 25,000 to 1.4 million followers.
- Achieved a 40% CPA reduction on TikTok Shop.
- The system operating in production across all major platforms.
- Live deployment across Meta, TikTok, Google, LinkedIn and more.
These are production results, not projections.
How do we work with you?
ViVV Labs is an Autonomous Media Agency. Senior strategists own strategy. Our Glass Box Engine handles execution. Cohort intake is selective and quarterly.
- Senior strategists set the channel mix, budget architecture and creative direction.
- The Glass Box Engine deploys and rebalances your budget in real time.
- Every decision is logged, explained and visible.
- We take on a small number of clients per quarter to keep senior attention on every account.
Senior strategy. Autonomous execution. Total transparency.
What does onboarding look like?
Onboarding follows three steps: account connection, platform diagnostic, and system deployment. Most deployments are live within days.
- Step one: connect your ad accounts via secure read-only API access.
- Step two: ViVV runs a full diagnostic across all connected platforms.
- Step three: the system is deployed based on the diagnostic findings.
- Ongoing optimization begins immediately after deployment.
From connection to live deployment in days, not months.
What is an Autonomous Media Agency?
An Autonomous Media Agency uses proprietary software to manage and deploy client media budgets across paid channels with mathematical precision, under continuous senior strategic oversight.
- Senior strategists own the strategy layer.
- The Glass Box Engine owns the execution layer.
- It acts on live performance signals rather than waiting on weekly check-ins.
- ViVV Labs operates continuously across Meta, Google and TikTok.
The shift from agency hours to engineered execution is the defining change in paid media.
What is the difference between an AI marketing tool and an Autonomous Media Agency?
Most AI marketing tools assist humans with individual tasks like writing copy, generating images or summarising data. An Autonomous Media Agency is fundamentally different.
- AI tools assist with isolated tasks. The Glass Box Engine executes end-to-end paid media workflows.
- It plans, allocates budget, reallocates in real time and attributes results.
- Senior strategists own strategy. The engine owns execution.
- Traditional tools do not retain learning across campaigns. The engine retains all learnings permanently.
The difference is structural. Tools assist. The Glass Box Engine executes.
How does ViVV Labs orchestrate paid media?
The Glass Box Engine coordinates execution across every active campaign under senior strategic oversight.
- The engine handles planning, creative analysis, audience, budget, forecasting, optimisation, analytics and attribution.
- It allocates tasks and maintains state awareness across all active campaigns.
- It ensures everything works together rather than in isolation, resolving conflicts and sequencing actions.
- ViVV Labs uses this architecture to run paid media as a single coordinated agency model.
One coordinated agency, not a collection of disconnected tools.
How is ViVV Labs different from Meta Advantage Plus or Google Performance Max?
Meta Advantage Plus and Google Performance Max are powerful optimisation tools, but they only optimise within their own platforms.
- Meta will never recommend you move budget to TikTok. Google will never suggest you reduce Search spend.
- ViVV Labs is platform-agnostic by design. The Glass Box Engine operates across Meta, Google and TikTok simultaneously.
- Cross-platform budget reallocation happens based on live performance data, with full decision transparency.
- We optimise the business, not the platform.
Platform-agnostic execution is the structural advantage.
Can AI replace a marketing agency?
Not entirely, but the model is changing. Traditional agencies are constrained by human bandwidth. When a key person leaves, knowledge leaves with them.
- ViVV Labs encodes 30+ years of senior operator expertise into codified playbooks the Glass Box Engine executes.
- The agency scales without adding headcount, with the engine retaining all learnings permanently.
- Senior strategists own strategy. The engine owns execution.
- Cohort intake is selective so every account gets genuine senior attention.
Senior strategy. Autonomous execution. Total transparency.
What is autonomous media execution?
Autonomous media execution means software that can plan, execute, measure and reallocate paid media budgets without constant human intervention, under continuous senior strategic oversight.
- It combines live signal capture, decision speed and codified expertise into one architecture.
- The Glass Box Engine acts on live performance signals and reallocates budget in real time.
- Decision logic updates continuously, with every action logged and explainable.
- Senior strategists guide the engine without bottlenecking execution.
The engine acts. It does not wait on weekly check-ins.
What is the difference between ViVV Labs and tools like Manus or Claude?
Manus is a general-purpose autonomous agent. Claude is a foundation model that provides general intelligence. Neither is built specifically for paid media.
- ViVV Labs is a vertical, domain-specific Autonomous Media Agency trained on real campaign execution data.
- Foundation models like Claude may power components of our infrastructure, but they are the electricity.
- We are the agency built on top of it. Built specifically for paid media execution.
- Manus can do everything in general. We run paid media specifically, with the Glass Box Engine sharpened on live campaign data.
General intelligence is a foundation. Domain-specific execution is an agency.
What is a continuous media decision loop?
It is a model where every campaign output feeds back into the next decision. Results do not sit in a report. They sharpen the Glass Box Engine.
- When a campaign runs, the engine measures what worked and updates its decision logic automatically.
- Learnings are applied to the next budget shift without requiring manual interpretation.
- The engine improves with every execution cycle, not just every quarter.
- No human bottleneck between insight and action.
The loop closes. Decisions sharpen. Performance improves continuously.
Does ViVV Labs work with agencies?
Yes. ViVV Labs offers an agency partnership model where we deploy the Glass Box Engine alongside an existing team.
- Agency clients get ViVV-powered performance across Meta, Google and TikTok.
- The agency gets a structural advantage that competitors cannot replicate in-house.
- Senior strategic oversight on every account.
- The Glass Box Engine can be deployed across a full client portfolio.
Agencies that adopt the Glass Box Engine compound their competitive advantage.
Who is ViVV best for?
ViVV is best for teams running paid ads across multiple channels — typically ecommerce brands focused on sales, and creators or media companies growing YouTube and podcast audiences.
- Ecommerce brands using paid social to drive purchases.
- Creators and media teams scaling YouTube subscribers or podcast followers.
- Operators managing two or more paid channels who want one execution layer.
- Teams that want decisions driven by live performance, not gut feel.
If you spend across more than one paid channel, ViVV improves where that budget goes.
Who is ViVV not for?
ViVV is not the right fit for teams looking for organic growth, ad creative production, or copywriting.
- Not a creative studio: ViVV does not produce ad creative or copy.
- Not an SEO or organic social agency.
- Not a brand strategy consultancy.
- Built specifically for paid media execution and budget allocation.
Bring your creative. ViVV handles where it runs and how budget flows.
Can ViVV help if I only run one paid channel today?
Yes, but you'll get more value as you expand. With one channel, ViVV uses forecasting to surface where your budget could perform better elsewhere.
- Single-channel accounts get forecasted opportunities for expansion.
- ViVV identifies where incremental dollars are likely to perform best.
- Multi-channel setups unlock real-time cross-channel reallocation.
- Recommendations are based on live signals, not generic benchmarks.
ViVV works hardest when budget can flow across channels.
How quickly can I set up ViVV?
Setup takes minutes once you grant secure account access. Time to first recommendations depends on how much historical data is available across your accounts.
- Account connection completes in minutes via secure account access.
- Data ingestion runs automatically once platforms are connected.
- Faster data access means faster first recommendations.
- Team validates data quality before full execution begins.
Connect accounts in minutes. Recommendations follow as data flows in.
How long does it take to see results with ViVV?
Some teams see early lift within a week. Others see meaningful gains over a few months. Outcomes depend on budget, execution cadence, data quality, and campaign velocity.
- Active, well-funded accounts can see directional lift in days.
- Compounding performance gains typically emerge over weeks to months.
- Higher campaign velocity accelerates the learning loop.
- Cleaner data reduces time spent calibrating before action.
Speed of results scales with budget, cadence, and data quality.
Does ViVV offer a free trial?
Yes. ViVV offers a 15-day free trial so you can connect platforms, review recommendations, and evaluate impact before committing.
- 15 days of full access to the recommendation engine.
- Connect Meta, Google, YouTube, TikTok, TikTok Shop, and LinkedIn.
- Evaluate forecasts and execution quality on your own accounts.
- Designed to lower the risk of trying a new execution layer.
Fifteen days is enough to see whether ViVV moves the numbers.
What ad platforms does ViVV support?
ViVV supports Meta, Google, YouTube, TikTok, TikTok Shop, and LinkedIn — managed simultaneously through one execution layer.
- Meta for Facebook and Instagram ad surfaces.
- Google and YouTube for search, video, and Shorts.
- TikTok and TikTok Shop for social and commerce-driven campaigns.
- LinkedIn for B2B targeting and demand capture.
Six platforms, one execution layer.
What do I need before starting with ViVV?
You provide secure account access to your ad platforms. Once connected, ViVV ingests your data and starts generating execution recommendations.
- Secure account access to Meta, Google, YouTube, TikTok, TikTok Shop, and LinkedIn where relevant.
- Existing campaign history helps the system learn faster.
- No new tracking pixels, tags, or platform changes required.
- ViVV operates on your data without disrupting your stack.
Secure account access in. Recommendations out.
Where is ViVV available?
ViVV is currently available in the United States, United Kingdom, European Union, and Australia.
- Active across the US, UK, EU, and Australia.
- Cross-market campaigns supported for multi-region teams.
- Regional onboarding is handled directly by the ViVV team.
- Additional regions added based on demand.
Live in four major regions today, with more on the roadmap.
What support options does ViVV offer?
ViVV offers three support tiers today: Full Agency Service, Hybrid support, and a No Service option. A self-service tier launches in Q4 2026.
- Full Agency Service: end-to-end managed execution by the ViVV team.
- Hybrid support: ViVV guidance combined with your in-house operators.
- No Service: minimal involvement for teams that prefer to run lean.
- Self-service tier launching Q4 2026 for teams who want full autonomy.
Pick the support level that matches how your team operates today.
Have a question not covered here? Reach out directly and our team will respond promptly.
Apply for Cohort Access